Singapore develops tourism and service facilities in the direction of safe, vibrant, ready to welcome international guests.
The heavy impact from the pandemic has caused the global tourism - service industry to suffer many losses. After two years of almost "freezing", the needs and expectations of visitors have markedly changed. They focus on environmental factors, health, and being closer to nature when planning or choosing travel destinations.
Airport in Singapore. Photo: Bloomberg
As one of the pioneering countries in tourism development orientation based on sustainability and safety factors, Singapore soon had appropriate solutions to the current situation, gradually restoring the tourism industry. The lion island nation is also proactive in setting new tourism standards, ensuring the safety and health of visitors by re-imagining services, based on technology and a series of smart initiatives.
With the ambition of becoming one of the sustainable urban destinations, the "City in Nature" both now and in the future, the Singapore government actively calls for and creates favorable conditions for domestic businesses to develop. in the direction of taking people - the environment as the core. In which, cuisine and fashion are two outstanding fields with many unique initiatives. Not only attracting tourists to visit, their ideas also contribute to promoting the economy, culture and tourism of the lion island nation to international businesses.
Singapore aims to be the greenest city in the world. Photo: National Geographic
"Green cuisine" is increasingly popular because of using ingredients of organic origin, local origin, opening a culinary model "from farm to table". Accordingly, the trend of sustainable development has gradually become one of the big goals of many businesses today.
Since Covid-19 appeared, safety and health protection criteria have been increasingly focused in tourism, service and culinary experiences. Grasping this trend, Singaporean businesses have actively promoted the "green cuisine" model, anticipating tourist demand during the pandemic.
One of the culinary destinations that meet both clean and green criteria is Artichoke restaurant, founded by chef and owner Bjorn Shen, famous for using sustainable organic ingredients. Not only is the restaurant committed to 33% of the menu being locally sourced, the menu is also changed according to the season and uses herbs grown by themselves, without using pesticides or toxic chemicals. harmful. This promises to be an ideal destination for vegetarians or those who love high-fiber dishes with vegetables, tubers and fruits picked from the garden.
If you are looking for a spot to sip a delicious local drink, you can visit the Native Bar. Founder Vijay Mudaliar has created a bar that specializes in serving international visitors, but still does not lose the distinctive mark of the lion island nation. The bar specializes in serving specialty Asian wines.
Singapore's Native Bar. Photo: CNTraveller
Furniture is also selected from domestic manufacturers in Singapore. These are all brands that only use natural, pure sustainable ingredients. The bar staff's aprons were also provided by a local company. It even only plays music from Singaporean artists that Vijay Mudaliar loves. The love and respect for the national identity of Native Bar is an interesting factor that attracts many domestic and foreign tourists to come here to experience and enjoy.
In addition to the above two suggestions, many other dining destinations in Singapore, including bars, which have been internationally recognized and shortlisted famous as Asia's 50 Best, Michelin Guide... also meet. green - clean - beautiful criteria. Visitors to the island country next time can refer to and add to the schedule.
Besides food, fashion is also an attraction of Singapore in the eyes of international tourists with a variety of brands from mid-range to high-end. Domestic brands in the island nation are also noticed by fans thanks to many interesting ideas and inspirational stories. Most of the designers here focus on sustainability, environmental oriented, and global trends. This is also a unique fashion style that many tourists look for when coming to the lion island nation.
For example, there is Esse, one of the first women's clothing brands in Singapore to respond to the "slow fashion" movement. They design brand-specific outfits, made from sustainable, eco-friendly fabrics, and release them in limited quantities only to customers who pre-order. This is the point that makes the difference for this brand, encouraging thrifty shopping habits, awareness, and avoiding waste.
Another brand, RE:ERTH, has implemented a pilot sustainability initiative in cooperation with Singapore waste management company - Asia Environmental Solutions. They actively recycle used plastic cosmetic packaging into oil, helping consumers overcome barriers to traditional recycling.
Not only RE:ERTH and Esse, many other famous designers in Singapore have built their own brands in a sustainable way. They became famous, gaining international attention for their ideas devoted to fashion and the environment.
Singapore has been constantly improving, promoting domestic enterprises to respond to the sustainable development orientation, taking people - environment as the core that many countries around the world pursue. Especially in the present time, when the epidemic becomes an almost impossible factor to completely eliminate, people's health and safety automatically become the top priority. This is expected to be one of the strong advantages to help attract international tourists of Singapore both now and in the future.
